Thursday, February 14, 2013

Week 3 Day 2: Further Rhythm Iterations

While reworking my After Effects project & brainstorming for my Flash project, I decided to look at some official lyric videos with a good typography & rhythm for inspiration.  The first from one of my favorite bands, Muse, off of their new album, & the second I found from a youtube search.


Muse's Madness does a great job during the recurring "M-m-m-m-m-m-m mad-mad-mad" concisely visualizing the rhythm.  I think that's really what makes it effective--the conciseness of that visual rhythm with its aural counterpart.


Calvin Harris' Drinking from the Bottle is a bit more involved than the Muse example.  It works with a more constant beat, but I found the geometric details really exciting.


This is my second iteration of the project.  I was able to give a more concise rhythm by adding small pauses between before & after stressed beats & making the "ti-ti" eighth notes clearer.


I still feel as though there are changes I want to make.  First off, the alignment of the letters; they're a little more raised than I'd like, but that's just a minor detail.  It still feels as though it's missing something.  I may add another measure or two & introduce a subtle background beat underneath this one..

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